BMT is a leading international design, engineering, science and risk management consultancy. A key part of their work is creating reports for clients, often against the clock. They wanted to make the process more efficient, whilst maintaining brand consistency and without putting any extra pressure on the consultants producing them.
We worked initially with the group’s design agency and later with their own technical experts, and created a set of easy-to-use, bespoke Word and PowerPoint templates that incorporated all the elements of their brand identity.
That answered the brief for brand consistency. At the same time, we discovered that one of the common tasks a report writer had to do was to incorporate case studies. These sat on BMT’s website and had to be reformatted for insertion into a report, which was time-consuming and frustrating. We therefore added some functionality that allowed users to pull in case studies directly from the website and took care of the reformatting automatically.
To ensure the smoothest possible implementation, we wrote installers that would load the new templates onto the end-users’ devices. We also created a comprehensive set of videos to guide users on how to make the most of them.
Jones Lang Lasalle’s complex new brand identity didn’t have to make life complicated for their consultants.
How we sat the three parts of Korn Ferry’s operations under the same brand umbrella.